DIGITAL MARKETING

LEGO Ponyfarm Og Stald 42654 Multi/patterned ONE SIZE

Here’s a building set gift to delight young horse-lovers! The Lego® Friends Pony Ranch & Stable (42654) inspires girls and boys aged 7 and over to create their own friendship stories as they play with the animals. The set includes a buildable pony ranch with stables and living quarters, a cart, 2 minidolls, 2 micro dolls, a cat figure, 3 pony figures and lots of accessories for imaginative play. Kids can create endless adventures with characters Aliya, Liann, Victoria and Ella. Grooming and feeding the 3 ponies is lots of fun and there’s a working hay elevator to move hay bales into the hayloft or onto the cart. Inside the ranch, there’s a cosy living area, plus the hayloft where the friends love to sleep above the stable – it’s a horse-lover’s dream come true! Discover more building sets (sold separately) in the Lego Friends universe. This set comes with the Lego Builder app for intuitive building. Here kids can zoom in and rotate models, save sets and track progress as they build. Lego. 7+ Years. Pieces. Item. Packaging dimensions: 45.6 x 28.2 x 6.1 cm.

LEGO Rød Traktor Med Anhænger Og Får 60461 Multi/patterned ONE SIZE

Bring the charm of the countryside to your child’s playtime with the Lego® City Red Farm Tractor with Trailer & Sheep toy farm playset (60461). Perfect for ages 4 and over, this set includes a red tractor with a detachable trailer, a basket of carrots and 2 toy hay bales. Just add the farmer and daughter minifigures, along with 2 sheep figures, a lamb figure and puppy figure for engaging role play and storytelling. This easy-build farm tractor toy includes a Lego Starter Brick element, a pictorial guide and 3D instructions in the Lego Builder app – a digital building companion with zoom and rotate tools that enable kids to visualise models from all angles as they build. Lego City Great Vehicles playsets deliver realistic vehicles and machines along with fun characters to inspire imaginative role play. Kids can add this farming toy to other sets (sold separately) from the Lego City range to expand the world of play possibilities. Lego. Pieces. Item. 4+ Years. Width: 20.5. Packaging dimensions: 20.5 x 19.1 x 4.6 cm.

LEGO Pasning Af Bondegårdens Dyr 10416 Multi/patterned ONE SIZE

Know a toddler who loves farm playsets? The Caring for Animals at the Farm (10416) set is the ideal gift for any little animal-lover. This kids’ learning toy for toddlers aged 2 years old and over comes with 8 Lego® Duplo® animal figures – including horse, sheep, cow and chicken figures – to delight any toddler who loves real-life role-play toys and making new farmyard friends. This feature-rich farm toy for toddlers immerses families in nurturing play, as grown-ups show their preschooler how to feed and care for the animals. The farmer in the farmhouse helps the child figure wash the apples to feed to the cow and her calf. In the chicken coop, the hen is caring for her chicks. Toddlers can also imagine taking a ride on the horse figure and feeding it hay in the stable. This educational toy consists of coloured bricks and pieces that are designed to be engaging for toddlers to explore and assemble, while building their problem-solving abilities and their fine motor skills. Lego. Pieces. Item. 2+ Years. Width: 45.6. Packaging dimensions: 45.6 x 28.2 x 11.8 cm.

LEGO Askepots Slot Og Karet 43275 Multi/patterned ONE SIZE

Kick-start endless fantasy play and stories for kids aged 6 and over with this Lego® ǀ Disney Princess Cinderella’s Castle & Horse Carriage (43275) building set toy. The set includes a buildable 2-level castle playset featuring a ballroom with spinning floor, a sewing room and 3 rooms upstairs. Attached to the castle, there’s a stable with hay and a saddle for the Lego ǀ Disney horse figure. There’s also a carriage with a harness and room for Lego ǀ Disney minidoll figures Cinderella and Prince Charming, plus Lego ǀ Disney animal figures Lucifer and Gus, and many play accessories. This buildable model kit makes a fun gift for girls and boys, helps fulfil kids’ passion for fantasy play and grows confidence as they build. It can work with other Lego building sets and Lego ǀ Disney building toys (sold separately) in the range. And, with the Lego Builder app, kids get an easy and intuitive building experience, where they can zoom in and rotate models in 3D, save sets and track progress. Lego. Pieces. Item. 6+ Years. Width: 37.8. Packaging dimensions: 37.8 x 35.4 x 7.05 cm.

LEGO Dyrlægeklinik For Heste Og Kæledyr 42651 Multi/patterned ONE SIZE

Inspire creative pretend play for girls, boys and animal-lovers aged 7 and over. The Lego® Friends Horse and Pet Vet Clinic (42651) comes with 3 Lego Friends minidolls, a horse, 3 dogs and a cat figure. Young builders can create endless stories as they care for the animals. The set has a working space for vet Eniko, with an examination table, pet food, veterinary equipment and a scale to weigh the animals. The stable has hay, a pitchfork, brush, saddle and a clipboard with the horse’s X-ray. Kids can role-play pet-owner stories as Olly brings his cat to see the vet and Autumn visits with her horse. The vet has her own pets – a dog and its two puppies. After giving the animals a checkup, it’s time for Eniko to head upstairs, where there’s a bedroom and bathroom. This set comes with lots of fun animal-themed accessories, making it a great birthday present idea or anytime gift for little animal-lovers. Discover more pretend-play building sets (sold separately) in the Lego Friends universe. Lego. 7+ Years. Pieces. Item. Width: 28.2. Packaging dimensions: 28.2 x 26.2 x 7.6 cm.

PIPOL'S BAZAAR Multi Flower Glamour White ONE SIZE

This hair clip features a row of delicate white flowers with gold accents. It is a stylish and elegant accessory that can be used to add a touch of glamour to any hairstyle. Pipol's Bazaar. Dimensions: 8 x 2,5 cm.

RÄTT START Moomin Picknick, Waterbottle In Plastic White ONE SIZE

Water bottle made of durable BPA-free plastic with wonderful motifs from Moomin. The bottle is easy to drink from and the spout is easy to both close and open. The built-in straw reduces spillage and there is a practical carrying handle at the top. Holds 550 ml. Safety: The spout on the bottle is not for gnawing or biting. The bottle can be used for small children, but under the full supervision of an adult. Rätt Start. Dimensions: 16.5 x 9 x 6.5 cm. Volume: 550 ml. Packaging dimensions: 16.5 x 9 x 6.5 cm. Warning: The spout on the bottle is not a teething toy/toy. Wear on the spout can occur from repeated chewing/biting. Please always close the spout when the bottle is not in use. Note that hard throws and impacts can cause damage to the spout when in the open position. The bottle can be used by small children but under full adult supervision. We recommend that the child uses the bottle on their own only at the age of three. Do not use abrasive parts such as dish sponges when cleaning as the paint can be scraped off because the paint is water-based.. BPA free. Moomin.

LEGO Firhjulstrukket Bjerg-Offroader 60447 Multi/patterned ONE SIZE

Kids can head for the hills with the Lego® City Off-Road 4x4 Mountain Truck (60447) adventure toy for ages 6 and over. This tough truck is loaded with cool features and equipment for off-road exploration, including roof storage boxes, tools, rugged tyres and a working winch for tackling steep inclines. Flip the vehicle snorkel and up pops the bonnet for engine repairs! Just add the adventurer minifigure and let the play begin. This off-road truck toy playset includes a step-by-step printed construction guide and digital instructions in the Lego Builder app. Here, kids can zoom in and rotate models in 3D, save sets and track their progress as they build. Lego City Great Vehicles playsets deliver feature-rich land, air and water toys for imaginative play without limits. Kids can add this toy vehicle set to other sets (sold separately) from the Lego City range to expand their world of play. Lego. Pieces. Item. 6+ Years. Width: 20.5. Packaging dimensions: 20.5 x 19.1 x 6.1 cm.

LEGO Alfabetvogn 10421 Multi/patterned ONE SIZE

Drive toddler’s letter-learning with the Lego® Duplo® Town Alphabet Truck (10421) construction toy for preschool kids. This creative ABC toy delivers lots of playful learning. As toddlers connect the trailer to the toy truck and help the 2 Lego Duplo figures load and unload the bricks, they begin to recognise letters, learn colours, improve their language and hone fine motor skills. Imaginative accessories include a Lego Duplo ABC book toy element and a stereo element to encourage fun ABC singalongs with parents and toddlers. This educational toy encourages toddlers to invent creative stories as they climb into their toy truck cab and head off for a new adventure! Get toddlers off to great start with Lego Duplo construction toys, which put open-ended play, self-expression and learning into toddlers’ hands. Lego. Pieces. Item. 2+ Years. Width: 38.2. Packaging dimensions: 38.2 x 26.2 x 9.4 cm.

LEGO Eventyrfyldt Bådrejse 42664 Multi/patterned ONE SIZE

Here’s a fun building kit gift to delight your little shipmates! The Lego® Friends Travel Boat Adventure (42664) for girls and boys aged 8 and over comes with 4 Lego Friends minidolls and heaps of accessories for imaginative play. The detailed boat is packed with realistic features like the sail, which moves when kids turn the wheel! Kids tell stories with Paisley, Zac, Celine and Sky as they set off on a boating adventure. The boat has areas for cooking, dining, relaxing and sleeping – perfect for creating new stories every time kids play. Discover a hot tub with a floatie, plus a gaming area, a sleeping area with 4 beds, and a shower and toilet. Lift off the top of the boat to access the detailed kitchenette and dining area. There are lots of elements for kids to explore as they act out cooking and dining with the characters. Other holiday-themed accessories include binoculars for spotting the dolphin and her baby, 2 water scooters, a surfboard, flippers, game controllers and more. Lego. Pieces. Item. 8+ Years. Packaging dimensions: 37.8 x 35.4 x 7.05 cm.

LEGO Flyv Med Dodo Airlines 77051 Multi/patterned ONE SIZE

Let kids’ imaginations take flight with the Lego® Animal Crossing™ Fly with Dodo Airlines Airport Playset (77051). Girls and boys aged 7 plus head off aboard the Lego seaplane to explore a new island, just as they would in the Animal Crossing video game. This feature-packed building toy set lets kids play out stories of their own within this familiar Animal Crossing setting. Just like in the video game, the airport toy has a jetty leading to a beach, a control tower and an opening orange gate. Once girls and boys have built the aeroplane toy, the ticket allows travellers on board. Kids spin the seaplane’s toy propeller and imagine sending Wilbur the pilot and Tangy minifigures off to a new island destination. This set features on the Lego Builder app, where kids can zoom in and rotate models in 3D and discover how to customise the airport toy’s flag. Lego Animal Crossing playsets put the fun of the video game series directly into the hands of creative girls and boys. Lego. 7+ Years. Pieces. Item. Width: 35.4. Packaging dimensions: 35.4 x 19.1 x 5.9 cm.

LEGO Krokodillebil 71458 Multi/patterned ONE SIZE

Kids aged 8+ speed into the dream world with this Lego® DREAMZzz™ Crocodile Car (71458) building toy set. Based on the TV show, the set lets kids create an amazing car that will help save Jayden from the scary Night Hunter! 1 set, 2 building options The playset includes 2 building options and lots of story-led instructions, encouraging kids to choose their own adventure and enjoy double the playtime. They can decide to build a crocodile car to fight off the nightmares or a super-fast off-roader and mini-boat to chase them down. In crocodile mode, the vehicle has posable arms and legs and a disc shooter hidden in the front grille so kids can fire discs from the croc’s mouth. In truck mode, the vehicle has rolling wheels and a removable roof so a minifigure can be seated inside. Fantastic minifigures The building toy set includes detailed minifigures of Cooper and Jayden, plus the Night Hunter, who comes with a cool motorcycle toy and an evil helper. Lego. Pieces. Item. 8+ Years. Width: 38.2. Packaging dimensions: 38.2 x 26.2 x 5.65 cm. Warning: Warning! Choking hazard. Small parts. Not suitable for children under 3 years old..

ELODIE DETAILS Baby Bib Grey ONE SIZE

Elodie Details’ Baby Bibs are fast becoming a favourite with many parents. With their Oeko-Tex certified quick-dry material, perfectly smooth fit and attention to detail it’s no wonder. Just rinse or wipe it clean after each use and it dries up in minutes, ready to go again. The wide fit covers both shoulders and chest, and the flexible front pocket catches all spills or crumbs, resulting in less floor scrubbing. Attaches in the neck with a large and soft Velcro. Environmentally friendly and full off functions, but most important – you’re little one can look great even while making a mess in the kitchen. Elodie Details. Packaging dimensions: 35 x 1,3 x 30 cm.

AN IVY Malik Navy Burgundy Blue Silk Tie Purple ONE SIZE

A timeless and elegant tie with a striped geometric pattern. The colour combination of navy, burgundy, and blue, is ideal to style with navy tops and a white oxford shirt, when you want to give your look a bit more character. AN Ivy.

PIPOL'S BAZAAR Singel Flower Pin Glamour White ONE SIZE

This hair pin features a delicate flower design with sparkling rhinestones. It is perfect for adding a touch of elegance to any hairstyle. Pipol's Bazaar. Dimensions: 6 x 0,5 cm.

RÄTT START Bamse, Bib, White / Grey Multi/patterned ONE SIZE

KID'S CONCEPT Mini Maze White Edvin Multi/patterned ONE SIZE

LEGO Offroad-Racerbuggy 42164 Multi/patterned ONE SIZE

Kids aged 8 and up enjoy big-time fun with this cool vehicle toy. Young builders develop their skills as they assemble the Lego® Technic Off-Road Race Buggy (42164). The experience continues as they test out their model. It features authentic details inspired by real buggy racing cars, including rear suspension, a moving 4-cylinder engine and cool flex steering. This set makes a great treat or gift idea for kids who love vehicles and racing car toys. Lego Technic construction kits combine realistic details with interactive models to inspire young Lego builders to learn more about engineering. Give kids a fun building adventure with the Lego Builder app where they can zoom in and rotate models in 3D and track their progress. Lego. Pieces. Item. 8+ Years. Width: 19.1. Packaging dimensions: 19.1 x 14.1 x 7.05 cm.

RÄTT START Bamse Vulcano Island, Spoons, 2-Pack White ONE SIZE

TREFL Trefl 500 Bit Galloping White Horses Multi/patterned ONE SIZE

LEGO Mooshroom-Huset 21270 Multi/patterned ONE SIZE

The Lego® Minecraft® Mooshroom House toy (21270) is perfect for Minecraft players and kids who love crafting homes, tending to animals and fending off the occasional air attack! This engaging playset is an excellent Minecraft gift for girls and boys aged 8 and over. Set in the mushroom island, this Lego Minecraft house-building toy includes popular character Steve as well as a red mooshroom, baby red mooshroom, brown mooshroom, calico cat and the hostile flying phantom. The playset is packed with elements that feature in the game, including a small farm area with wheat, mushrooms and a pitcher plant growing alongside a composter. Accessories include a fishing rod, cod, hoe, netherite sword, bowl, boat with oars, chest, furnace, crafting table, bookshelf, bread and a bed. The Lego Builder app gives kids the added fun of using their device to zoom in and rotate models in 3D. Lego. Pieces. Item. 8+ Years. Width: 28.2. Packaging dimensions: 28.2 x 26.2 x 7.6 cm. Minecraft.

LEGO Have Med Springvand 10359 Multi/patterned ONE SIZE

Enjoy a mindful project with the Lego® Icons Fountain Garden (10359) home and office decor building set for adults. Unwind as you create each intricate detail, rearrange the trees, flowers and pergolas and move around all 4 corners of your garden to achieve that perfect look. Inspired by the beauty and diversity of landscape architecture, this addition to the Gardens of the World collection features a tiered fountain, an ornate lavabo, decorative tiled pathways and flowered vines that adorn white columned pergolas with red-tile roofing. The garden includes a grapevine in bloom, 2 cypress trees, a red geranium, white petunias, red hibiscus, pink bougainvillea and marigolds, plus bird, frog and luna moth animal figures. Discover a space for relaxation with the wide range of Lego building sets designed specifically for adults (sold separately). The Lego Builder app features a 3D digital version of the building instructions included with this Lego garden construction kit. Lego. Pieces. Item. 18+ Years. Width: 38.2. Packaging dimensions: 38.2 x 26.2 x 11.8 cm.

LEGO Kreative Køretøjer 11036 Multi/patterned ONE SIZE

Treat vehicle-loving kids aged 5+ to the Lego® Classic Creative Vehicles (11036) build-and-play set. This colourful car-building kit contains a mix of building bricks and pieces, plus simple guides to create a colourful set of endlessly rebuildable vehicles. With 900 construction bricks, special pieces and 52 wheels, plus easy-to-follow instructions, kids can build a police car, ice-cream van, Atv, front loader, truck, estate car, off-roader and a limo car toy. Then, using ideas for different designs, cool details and colourful decorations, kids can rebuild their vehicles in fun new ways. As their creative construction skills develop, kids can try out their own designs. Inspiration is included, with 10 imaginative ideas to kick-start free-building fun. Instructions are also on the Lego Builder app, which lets kids zoom in, rotate models and track progress. Lego Classic toys are filled with ideas and inspiration and let parents share building fun and developmental milestones with their kids. Lego. Pieces. Item. 5+ Years. Width: 38.2. Packaging dimensions: 38.2 x 26.2 x 9.4 cm.

LEGO Peely Bone Multi/patterned ONE SIZE

Bring an iconic video game figure to life with this awesome Lego® Fortnite® Peely Bone (77072) building kit for adults, which is packed with fun details to thrill fans. Inspired by the Fortnite video game, it lets gamers build an impressive display model of the beloved banana outfit. Fortnite fans will immerse themselves in an off-screen adventure as they assemble the brick-built iteration of Peely Bone, who’s half-banana and half-skeleton. They’ll delight in discovering the gaming toy’s moving arms and wrists, as well as its cool accessories, which include a Peely Pick Pickaxe, Paint Launcher and Banana Bag Back Bling. The set also includes a nameplate and display stand, making it easy for gamers to continue the fun by showcasing the banana figure proudly once it’s complete. A thoughtful gift for gamers and Fortnite fans, this banana figure will become a piece of Lego video game decor that will unlock joy wherever it’s displayed. Lego. Pieces. Item. 18+ Years. Width: 28.2. Packaging dimensions: 28.2 x 45.6 x 8.8 cm. Fortnite.

LEGO Audi S1 E-Tron Quattro-Racerbil 76921 Multi/patterned ONE SIZE

The Lego® Speed Champions Audi S1 e-tron quattro Race Car (76921) is an impressive brick-built replica of the one-off 2022 model inspired by the Sport Quattro S1 from the 1980s. Kids aged 9+ will love to collect, build, display and play with this toy vehicle. The buildable Lego car features authentic design details from the real-life version: the large rear wing, rear diffuser, long bonnet, front splitter and a detailed interior featuring the dashboard. The toy racing car also comes with a removable roof and a driver minifigure for kids to place inside and stage racing stories. Speed Champions sets let kids and passionate car fans build replica versions of some of the world’s most iconic vehicles. They will be thrilled to create high-quality models from Lego bricks, featuring distinctive details. Each car toy can be created with the Lego Builder app, which guides you and your child on an easy and intuitive building adventure. Lego. Pieces. Item. 9-11 Years. Width: 26.2. Packaging dimensions: 26.2 x 14.1 x 7.2 cm.